DTI SMART Awards 1994 & 1995  John Logie Baird Award  University Davidson Medal  IBM Post-Graduate Prize  Award-winning Aviation Safety & Human Factors Research
 Professional Registration
Structured professional development for Emergency Clinicians

“Have you attended a call and known something was wrong — but couldn’t prove it?”

They fake serious illnesses. They assault staff. They sue for negligence.

The Narcissist is the most dangerous patient you’ll treat today.

This is happening on every shift. Do you have the tools to recognise, manage and document it?

The books give you the full clinical and case-study depth. The App gives you the on-scene decision support — in real time, under pressure.

The 2-Self Cognitive Dissonance - TRUE SELF vs FALSE SELF

This is the near impossible burden of self-contradiction that is core to how the Narcissist attempts to lead his life.

Narks are dangerous warning sign

Narcissists are dangerous. Any clinical assessment of the NPD/ASD patient type requires careful, continuous risk evaluation to manage inevitable conflict. No matter how a medic conducts the assessment of a Narcissist — a "Nark" — conflict will arise, because conflict is the Narcissist's favourite terrain. This disruptive, abusive, aggressive and frequently violent patient-group has a profoundly negative impact on the provision of Emergency Medical Care — and on wider society.

One face, two selves
One face. Two selves.

Unmasking Narcissism

Dive deep into the complex world of narcissism — via sample schematics and simplified analyses drawn from our forthcoming book series. Unravel the origins, forms, motives, behaviours and tell-tale Leakage of the Narcissist: the spectrum band of the two most commonly problematic anti-social types, the Narcissists and sociopaths.

Most books focus on theory and feelings. These books focus on the acts, motives and consequences of narcissism.

The core typology

The Narcissist ASD Spectrum

Apparently different behavioural styles, all driven by one common catalyst: a deep inferiority complex born of a malformed, defective ego. Don’t be fooled — the silver-tongued intellectual can descend into crude thuggery in seconds.

Grandiose
The Peacock / Prince

The (pseudo)-intellectual. Entitled, sophisticated, name-dropping charm — until frustration tips into anger, then into extreme violence beneath.

Malignant
The Thug

Primitive and overtly aggressive. Intimidation is the first tool, not the last. The most direct escalation route to extreme violence.

Covert
The Wallflower

The perma-victim. Quiet, wounded, eternally aggrieved — and the type that can harden into the concealed violent threat.

Communal
The Saint

The local hero. Publicly virtuous and generous — but expose the fake and the saint escalates as viciously as any other.

All 4 share the same engine: a gross, deep inferiority complex and a hatred of the world.

Our approach

A three-phase system for recovering control

A structured route through the landscape of narcissism — the same logic applies to emergency medicine, business, relationships and any competitive human interaction.

01
Foundations

The core theories and early developmental drivers — the damaged ego, cognitive dissonance and the two EGO flip-modes that govern every Narcissist.

Explore foundations
02
Manifestations

How the behaviours surface in the real world — Escalation Snakes & Ladders, Exploitation Vectors and the Hidden Truth Defence Layers.

See manifestations
03
Countermeasures

Cutting through the Fog to the Eureka moment — schematic-based methods for clinicians and normal folk to recognise, manage and reduce the threat.

Build countermeasures
Where it matters most

The major Narcissist impact on Emergency Medicine

Emergency care works best when limited resources are directed to genuine emergencies. When false or exaggerated presentations absorb time, staff and investigation, the whole system slows — and the cost is paid by patients who are actually ill.

Clinical System Conundrum
Narcissism Kills book cover — a sword piercing the globe, tagline 'My bruised ego outranks your Cardiac Arrest'
Book one of the series
Coming Soon

Narcissism Kills

Multiple real-world 999 medical emergencies, decoded. The book identifies key Narcissist behaviours and phrases, and shows how Leakage and logic let clinicians tell a Factitious (faker) patient from a genuinely ill person — from simple attention-seeking deceptions to predatory Ambush attacks.

Launch Price
£7.99 GBP
App from
£5 /month
Format
e-Book
Limited Pre-order Offer — First 600 Only
Register below to receive your 20% discount code by email — bringing the launch price to £6.39. Code applied at checkout via Stripe. Once 600 codes are issued, this offer closes permanently.

Available soon in our Store, the Apple AppStore, Google Play and Microsoft Store. Cancel the App subscription any time.

Ident-a-Narc App logo
Professional clinical tool
Coming Soon

Ident-a-Narc

Real-time on-scene decision support for clinicians. Ident-a-Narc gives you the behavioural framework, leakage indicators and countermeasure logic when you need it most — at the patient's side, under pressure. Built for paramedics, A&E teams and emergency professionals.

Founder Rate
£2.50 /month
Standard Rate
£5 /month
Commitment
Cancel any time

Founder rate locks in for your first 3 months then transitions automatically to the standard rate. Available on web, iOS, Android and Windows.

Innovation Award
Author credibility

John Lyden

Extending back to 1976, a history of innovative insight in evolving strategies to change human behaviours and thinking to improve safety and efficiency — holding multiple award-winning world firsts in systems engineering across mission-critical fields including aviation, air traffic control, training, automated decision-support and crew resource management.

Read the full background
FAQ

Questions about narcissism?

For Organisations

Bring this framework to your clinical team

NHS Trusts, Ambulance Services, Emergency Departments and clinical training leads: this is structured, evidence-based professional development for frontline staff who encounter Narcissist conduct on every shift.

Bulk licensing of the App and volume book purchases are available. CPD auto-recording is built into the App platform — tracking your team’s engagement automatically for professional portfolio compliance.

Ambulance Services

On-scene decision support for frontline paramedics managing complex Narcissist encounters.

Emergency Departments

Clinical assessment tools for Doctors and Nurses facing factitious presentations and deliberate obstruction.

Training Departments

CPD-structured learning with auto-recording. Fully documented for professional portfolio compliance.

Clinical Governance

Incident reporting tools integrated into the App — building the evidence base for systemic Narcissist impact.

Structured Professional Development

Validated by award-winning human factors and aviation safety research — applied to Emergency Medicine.

Learning Management System with CPD auto-recording. Suitable for GMC, NMC and HCPC portfolio requirements.

Register as a Professional

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